The Top 4 Ways To Profit From The Hidden Revenue In Your Blog By Tinu Abayomi-Paul, Sat Dec 10th
Most webmasters and online business owners know that a blog canbring you additional revenue from advertising, and more trafficfrom search engines. Then there’s the additional benefit ofhaving a great way to spark productive dialogue between you andyour prospects.
But did you know that your blog itself may be worth thousand ofdollars to you in its present form?
The day I learned that my blog held such hidden treasure was oneof those happy accidents that can make life such a funadventure. All I wanted to do was find out why some of mynewsletter subscribers had not crossed over to my blog audience.
In an informal poll, I found that many of the fans of mynewsletter were overwhelmed with the amount of free informationon my site, and felt that they’d never catch up to reading itall.
This led to several discoveries about how I could find a way tomake the information more accessible to them without disruptingthe enjoyment of my feed subscribers.
If your blog has export capabilities, you can use any of thesetechniques to generate revenue from your blog and make both yournewsletter and blog subscribers deliriously happy.
Method One: Monitor Your Popular Blog Topics as Ideas forFuture Products
As you begin to monitor which topics have the most responses,you’ll be able to see a pattern that tells you what youraudience likes the most about your site. These themes often giveyou clues about what your next product could be.
For example, as I continue to cover free Google tools, tips andnews in my blog on Tuesdays, I’ve noticed that this is the daythat I tend to have the most subscribers reading every entry.With that information I was able to create a free Christmas giftfor my audience that they’ll be able to use as a reference guide.
Your next best selling software idea, book or tool could come asa result of watching topic popularity, if you learn how to trackaudience response.
Method Two: The Subscription Model
When you’re blogging daily, sometimes several times a day, andmuch of the information on your blog continues to be usefulmonths after you publish it, your audience is probably aware ofthis.
Search engines may be doing a fine job of helping your fans findthe information they’re looking for at your site, but you’llalso find that a cross-section of them would rather digest aperiodic collection of your posts for use at a later time.
Should you find this to be the case, instead of purging yourarchives, you can create a “Best of” compilation on a weekly ormonthly basis, and charge
for electronic distribution. Or youcould charge advertisers to be featured in these periodicals thesame way you would a newsletter, and offer them to your audienceat a discounted rate, as a premium version of your presentezine.
Method Three: Turn Your Archives into an Ebook
With a blog that focuses on a narrow, popular theme, you couldbe sitting on a gold mine and not even be aware of it. Whetheryour blog contains tips for newbies in your field, expert advicefor veterans, or success strategies that build on each other,you could be in the position to supply a demand for neededinformation.
There are a couple of tricks you’d have to learn to convert yourarchived blog posts into an ebook, but you’d be surprised abouthow easy this process can be.
Method Four: Make Your Entire Blog Into a Printed Book
I know what you’re thinking. “Why would anyone pay for my blogas a book when it’s free at my site?”
Under certain circumstances, you’d be surprised to find how manypeople would rather have a portable collection of your blogposts when the quality is consistent. The online version of yourblog is the ultimate free trial. Many sites have been using thislogic long before the web log came along to allow users topreview their services.
For example, the sheer volume of the free traffic generationtips on my site was repeatedly described during my informal pollas “overwhelming”. It’s one thing to try and read 2000 web pagesin front of your computer, but it’s not as daunting to peruse a400 page book in the comfort of your home.
Converting your blog into a yearly volume may be a viablesolution if consuming the amount of data in your archives is adaunting task. And there are ways to accomplish this that haveno start-up costs.
If you’re still not convinced that it’s not worth the set-up toconvert your blog into a periodical, ebook or printed edition,consider this.
On Monday morning I issued a press release regarding thetransformation of my blog to a book, as a test to measureinterest. It’s almost 4 a.m. Pacific time as I write this, andso far it has been read over 23,000 times, resulting in adistinct increase in general traffic, not to mention the bestinitial sales debut of any product at my site since this pastsummer.
Just imagine what that kind of interest could do for your site -and how much money you may be leaving on the table right now.Making your blog available in other formats is worth a look. About the author:You can learn low-cost ways to turn your blog into an ebook orpreview Tinu’s 400 page Free Traffic Tips printed edition andebook at FreeTrafficTip.com. . |